Videos are the ideal format for content consumption. That’s why 87% of marketers incorporate video into their content strategies.
At Brafton, we use video at every stage of the sales funnel because it’s the most efficient, effective way to convey messages, illustrate complex ideas and persuade stakeholders.
Justifying a video investment is easy:
Marketers who use videos grow revenue 49% faster than those who don’t.
Video boosts traffic from search engines 157%.
Landing pages with videos increase conversions 80%.
Videos in emails increase click-through rates 200-300%.
Users spend 88% more time on websites with video.
73% of B2B marketers report positive video ROI.
Our motion graphics designers synthesize complex ideas and animate them in 2D and 3D formats.
Through animation, you can explain dense, technical software and elaborate product specs with ease.
Videos shot on location personalize your message and add a human touch to your brand and its offerings. We partner your brand with expert videographers, producers and creative directors to bring high-quality video production straight to you.
By sourcing on-screen talent, scouting optimal filming sites and shooting live-action interviews, testimonials, demos, promos and more, we “have video, will travel.”
With a full-service, on-site video studio in our Boston headquarters and top industry visionaries behind the camera, we produce videos that make an impact.
We deliver brand experiences by filming product demos, news updates, interviews and more, all under one roof. All the resources and expertise your video marketing strategy requires live right here in our studio.
Short, snappy, man-on-the-street videos put a new perspective on your brand. Poll consumers, ask questions and gather honest opinions with a mic and a camera.
Vox Pops work well for industry conferences, special events and internal functions. Plus, they translate to social media for mass appeal.
Promote your brand, describe your product and inform your prospects with digestible, step-by-step explainer videos.
Explainers can be animated, live-action, 2D, 3D or hybrid formats that help nurture leads and close deals faster than other content types.
Video Blogs are just that: blogs in a more consumable, direct video format.
Complement your Editorial strategy with 60-second v-blogs narrated and presented by on-screen actors. Each v-blog also features image backdrops, visual cues and branding elements which support engagement, lead generation and conversions.
Maximize the value of live events by filming the big moments your audience wants to see.
Trade shows, private events and industry conferences are great for physically interacting with attendees, but the business opportunities don’t end there: Repurpose live footage for social media and post-event followups.
Present information, educate audiences and illustrate creativity with whiteboard videos.
Our in-house producers and animators combine the best components of live-action talent, narration, custom character illustrations and visual storytelling to communicate your message.
